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August 22, 2005
IMAOnDemand?
How many of you blog readers would be interested in IMAOnDemand, an audio version of the blog that you would download to your computer and listen to at your convenience? There's so much confusion about the IMAO Podcast ("Podcast? No, I can't listen to podcasts... I don't own an iPod") that I'm considering a change that would re-brand the weekly IMAO audio productions as "IMAOnDemand" in the hopes that more people listen. The bottom line is the bottom line: I am not seeing a growing number of downloads for the IMAO Podcast, our audio is being ignored by the mainstream media that normally fawns over any poorly produced but politically far-left podcast (I count a grand total of "0" stories done on right-of-center podcasts like StarkCast or unashamedly right-wing podcasts like Republican Radio but no fewer than seven mentions of far-left "entertainment" podcasts in the past ten weeks of New York Times' stories on podcasting), and I'm not seeing a return on time/money investment here. If you like the IMAO Podcast, comment in our forum or send us an e-mail to let us know podcast@imao.us AFTERNOON UPDATE: Here are some of the comments we've received about the IMAO audio content so far... If you just change the name (EXCELLENT IDEA!) make it something obvious like "IMAO on MP3" or "Audio IMAO" so the doofi like me don't ignore it for 7 weeks because we don't HAVE one of those Ipod thingies. I don't download the podcast because I view IMAO when I should be working... and work + speakers don't mix. I have no intereste[sic] in any audio content. I prefer to read because it is faster and quieter and can easily be done in bits and pieces as I work or whatever. thanks but no thanks .... I enjoy your blog just fine without audio .... usually means no one in the office is aware of what I do during my breaks (from reality) I seriously don't think you're doing half enough to promote the podcast if getting mentioned on the NYT & more is your goal... EDITOR'S RESPONSE: Our goal is not to have any IMAO audio productions mentioned in the NYT... our goal is to have 10,000+ downloads per week of our audio productions—the left-wing podcasts that have been mentioned in the NYT do enjoy those kinds of download numbers while we are hovering at 4,600 per month and all of our requests for media attention are ignored. I am sure that if Glenn Reynolds, Michelle Malkin, the guys at PowerLine, La Shawn Barber, and Charles Johnson of Little Green Footballs would talk about the IMAO Podcast on their blogs, we wouldn't even need a mention in the NYT. WORK-LIFE BALANCE UPDATE: For the large number of IMAO readers who say "I can't listen to audio at work", the solution to that is a cheap USB Drive from any local electronics store like Best Buy. You can download the IMAO Podcast as an MP3, pop in the USB Drive into your work computer, transfer the MP3 to the USB Drive, and take the USB Drive with you to listen on your PC at home. The $16 USB Drive from Best Buy I mentioned is a great investment just because it is more convenient than a floppy disk and can hold hundreds of digital photos, thousands of documents, or up to 5 IMAO Podcasts at a time. POST-PODCAST POSTING UPDATE: I want to thank everyone who has given us great feedback on the IMAO Podcast... which will now be called IMAudiO. We hope you all enjoy the latest episode! |
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