Targeting Their Audience

woke Christmas decorations in Target, which included a black Santa Claus in a wheelchair along with a “pride” hat and a “pride” flag.

Target Faces Massive Backlash for New ‘Woke’ Christmas Decorations
The Daily Fetched | 16 November 2023 

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Target Shuns Christian Shoppers, Hires Gay Pride Strategist
Todd Starnes | 11/23

Target has promoted Erik Thompson to Senior LGBTQIA+ Strategist and Pride Lead, [That’s a position, with both senior and junior levels?] according to a @LibsofTikTok post on X and Thompson’s LinkedIn profile.

In his new role overseeing Target’s lesbian, gay, bisexual, transgender, intersex, queer/questioning, intersex, and asexual marketing, Thompson says he plans to “flip the script and rewrite the narrative of CPG [consumer packaged goods] retail industries to better serve all segments and thoughtfully & authentically cater to *ALL guests, ALL humans & ALL hearts* who enter our stores and across the nation.”

Their only customer, Dylan Mulvaney, did not spend enough during his visit to offset their massive corporate losses.

3 Comments

  1. Amazingly, Target said their 3rd quarter profits were way up from last year, apparently despite its marketing, restroom, and shoplifting giveaway policies. I guess with this latest strategist hire, they are looking for tax losses in the 4th quarter. Target doubles down on stupid daily.

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