Straight Line of the Day: Burger King Is Offering a Burger in Japan That Wards Off Evil. Other Supernatural Fast-Food Ideas: …

Straight Line of the Day: Burger King is offering a burger in Japan that wards off evil. Other supernatural fast-food ideas: …

Burger King releases new Whopper to ward off evil in Japan
sora news 24 | 12/24/2020 | oona mcgee

Bow down to the Spicy Yakuyoke Whopper, which translates to Spicy Apotropaic Whopper.

The Japanese word “yakuyoke“, or “apotropaic” in English, means to “ward off evil” or “protect against misfortune“.

Yakuyoke is particularly important at the end of the year in Japan, where temples offer Yakuyoke services for those wanting to yoke (ward off) the yaku (bad luck) they’ve accumulated over the year so they can start the new one afresh….

Burger King’s Yakuyoke Whopper therefore acts as an edible amulet of sorts, and driving this sentiment home is a new commercial, showing Burger King staff attending a Yakuyoke service at a temple, where a monk chants by a fire filled with wooden prayer boards to imbue the burger with its protective powers.

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